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Meet Allie Fornesi

Allie began her real estate career in 2015 when she joined Own Marin, Marin County’s No. 1 real estate team. A Marin native with a background in interior design and marketing, Allie approaches real estate with her signature style, local expertise, and an unparalleled work ethic to achieve exceptional results for her clients. Her numbers speak for themselves: In her first five years, Allie generated over $200 million in sales volume and she’s currently averaging $50 million a year in sales.

People are at the heart of her business and she values the opportunity to tailor the real estate process to each clients unique needs. Allie’s interior design background is particularly beneficial for sellers, allowing her to transform properties for sale using current design trends that have commanded record-breaking sales prices. Her relationships within the agent community provide her buyer’s with exclusive access to off-market homes and also significantly helps their offers stand out against the competition. A strong negotiator, Allie is always ready to go to bat for her clients to help them achieve their real estate goals.

Allie lives in Mill Valley and in her spare time she loves dining around town, hiking Mt. Tam or hanging out at Muir Beach with her husband and two children.

BRE#02062279  ✆  415.518.3337  ✉ allie@ownmarin.com

 
 

“It's rare that you meet someone who is creative, with a natural talent for design, yet who is methodical, detail-oriented and tech-savvy. It's even more rare to find all those qualities in a realtor. Add to that excellent communication skills and a fierce negotiator with an upbeat attitude and you have Allie Fornesi. If you're looking to sell your home at well over the asking price, break records for your neighborhood, and have a delightful time doing it, Allie is the best Marin County realtor for the job.”

 

FEATURED SALES


 

Home Prep Portfolio

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Take a look at some of our best before & afters that have helped our clients command record-breaking sales prices in Marin County. Most of these clients took advantage of our Concierge Program that covers the upfront costs of home prep to increase their return return on investment.

 

 

Kudos from Clients

★★★★★

 

It is rare that you meet someone who is creative, with a natural talent for design, yet who is methodical, detail-oriented and tech-savvy. It is even more rare to find all those qualities in a realtor. Add to that excellent communication skills, loads of experience, amazing responsiveness plus an upbeat attitude and you have Allie Fornesi! Allie is a Marin County real estate agent who is a master of home prep. She will help you get the most for your home without overspending, while making it more beautiful and move-in ready for the buyers. If you are looking to sell your home at well over asking price in just a few days, break records for your neighborhood, and have a delightful time doing it, Allie is the realtor for the job.

- SHARON + FRANCISCO, SELLERS

Look up 'Superstar' in the dictionary and you'll find Allie Fornesi, real estate agent in Marin County. Allie found us the perfect home and refused to let us 'settle' along the way. She is highly responsive, insightful, engaging and knowledgeable, but above all else, Allie truly cares about finding the perfect home for her clients. While we were eager to find a new home quickly, she made sure we weighed the pros and cons of every home, always looking out for us first. If you are seeking a true partner in your search of your perfect Marin County home, while providing exceptional guidance at every step, look no further than Allie and the OwnMarin team. She helped us find, and most importantly, close on a home in Kentfield in a timely and stress-free fashion. With our highest recommendation.

- DON + MEGAN, BUYERS

I would highly recommend Own Marin and specifically Allie Fornesi for all of your Marin County realtor needs! This firm is extremely professional, responsive and they know the Marin market better than anyone! Allie helped to guide us through the home buying process made more complex by COVID and the fast moving Marin market. Allie positioned us to be competitive with our bid and ultimately to get our dream home! Despite her heavy workload, Allie never missed an email or text and when we found the home we wanted she dropped everything to ensure we submitted the best bid possible. Aside from being a great realtor, Allie and her team are wonderful people who I hope we stay in touch with way beyond our home purchase. If you are looking to buy or sell a home in Marin County, there is no other way to go! Thank you Allie!

- ALEXIS + RITA, BUYERS

Allie Fornesi at Own Marin is by far one of the best realtors I have ever worked with. From the moment meeting Allie, you can tell she has a "can do" attitude with a vision on how to design/market the house. She is very responsive and informative on current housing trends. From start to finish of selling our house in Mill Valley/Marin County area, it was a complete hands-off approach. House was prepped for the current market and for sale within a month. Everything went smoothly with no hiccups and we received four great offers on our home, closed within 25 days, $240,000 over asking.

- JASON G., SELLERS

I'm so thankful to have had Allie Fornesi as my Corte Madera real estate agent! With Allie being a local, it was clear from the start how knowledgeable she was in Marin area which made vetting homes super quick. With Marin being such a competitive market, having Allie as our agent definitely gave us the upper hand. She was able to get us to houses quick and we had access to off-market properties. She was on top of everything and helped us navigate our loan process, which was complicated. She came to the table with vendor relationships and recommendations. Allie is clearly an expert at what she does and makes the process for her clients beyond easy. My favorite part about Allie is her eye for quality and style. She was very in tune with our priorities and could quickly see how a home would work, or not work, for us. She has exceptional taste and can craft a plan of how to make a house work best for you. On top of everything else, Allie guided us through the entire process with a smile. Besides her sharp professionalism and attention to detail, she brought personality and levity to the process. Buying a house can be stressful but Allie's personality naturally puts you at ease and makes the process very enjoyable. I would very much recommend Allie as your Marin County real estate agent!

- CASEY + ASHLEY, BUYERS

We met Allie Fornesi at an open house in Mill Valley. We were immediately drawn to her sense of style and sophistication... we quickly found that we were on the "same page" on many subjects but most specifically real estate. She has a keen understanding of Marin County Real Estate. She worked tirelessly showing us several properties, helping arrange Contractor meetings, etc. We absolutely love the home she sold us and couldn't be happier. If you are in the need of a very savvy Marin County Realtor who understands economics as well as aesthetics.... then look no further, Allie Fornesi is the one to call.

- FLOYD + JULIA, BUYERS

I didn't know what to expect when we decided suddenly to sell our house, but from the first time Allie Fornesi came by to take a look at the place and advise us she put us right at ease. The Own Marin team made the process such a smooth, stress-free -- and, dare I say, a pleasant?! one, and we are thrilled with the outcome. Whitney Potter suggested just the right price, and his strategy helped garner a ton of interest and ultimately brought in multiple offers above our asking price. When it came to the details, the team was also impeccable -- picking colors to paint our house before it went on the market, and coaching us on what to fix or highlight for maximum impact. The photos were fantastic and the listing description hit on all the highlights of our property. It all added up, and their communication was always kind, professional, and clear. We were happy to have found this team for their professionalism, guidance and execution on the quick sale of our home -- I don't think anyone could have gotten us a better result. On top of market trends, aware of what buyers and sellers want right now, and uniquely knowledgeable about Marin real estate. In addition, they are simply a great group of people.

- KIRSTEN + DANIEL, SELLERS

Allie Fornesi was the best agent we could have asked for when purchasing our first house last summer! We met her at an open house when we were just casually looking in Mill Valley and instantly new she was the agent for us :) She was warm, friendly and was incredibly knowledgeable. Checking out new properties and going to opens was something we looked forward to because of her, it was always fun, light and easy. When we found our dream house in Mill Valley after just a few short months, she expertly guided us through the entire off-market process. She's extremely responsive, super knowledgeable about everything Marin related and a joy to be around. We already look forward to purchasing our next home from her one day!

- MIA + NATE, BUYERS

Allie Fornesi was great to work with and we would recommend her for buying or selling in and around Marin / Mill Valley. Allie immediately brought in a photographer who did a fantastic job making our property look it's best, and she had a great stager come in and price out a partial stage, since we didn't want to stage the entire house. That ended up being unnecessary, because our house sold after three weeks as a "private listing." We never had to go on market which saved us a lot of time and money. If you're looking for a Marin realtor, look no further than Allie Fornesi at Own Marin.

- ANDREA B., SELLER

Couldn't be happier with our experience -- the first time we met Allie Fornesi we knew she was a local expert and she instantly understood our style/needs. She didn't waste our time with houses that were out-of-budget or didn't meet our criteria, and she was truly on our side to get the best deal. She helped us scoop up a beautiful off-market property that literally nobody else saw or bid on, and when we were ready to make an offer, she encouraged us to lower our bid and add contingencies -- savings us tens of thousands. thank you!! For some more context: My wife and I are first time homebuyers and we were frankly put off from the entire process/market after talking to realtors in San Francisco and hearing horror stories about the competitiveness of the Marin housing market. Allie + the Own Marin team was the complete opposite experience.

- PATRICK + ALICE, BUYERS

Mill Valley realtor Allie Fornesi did an excellent job of helping sell my Mill Valley house. She guided things expertly from start to finish. My house needed some repairs and improvements and Allie knew exactly who to contact to get it done and she managed the project from start to finish so I could focus on moving out and finding my next place to live. The house was staged nicely, beautifully marketed and resulted in multiple offers. Allie’s expert negotiation skills helped me navigate the offers and reach the highest price for my home. I can highly recommend Allie and the whole team at Own Marin!

- DOUG, SELLER

We had been looking for a new home in the Marin county area for about a year. I talked with several agents during that time and decided to "officially" meet with a few potential agents. I am so thankful that I met with and chose Allie Fornesi! Allie gave us great insight being a resident herself in the community.  I was really impressed during our first meeting.  She is very personable, easy to talk to and came prepared. I also liked how she was flexible and accommodated our schedule perfectly.  Moreover, she explained the lay of the land which is important when narrowing down what areas to look into when buying a home. Together, we found our little slice of paradise here in Marin and could not be more thrilled with how the transaction (from start to end) was handled. Allie worked diligently and professionally throughout this process and I would not hesitate to call upon her again.

- MICHELLE + KEN, BUYERS

My family recently repatriated from living abroad for over a decade.  Allie Fornesi and the team at Own Marin made our transition so seamless - Allie walked us through all the ins and outs of buying in Marin and gave us insider views of all the different, towns, neighborhoods and enclaves of Marin County so we could make an informed decision about how to narrow our home search.  When we finally found our home, it was go time.  The market was sparse and multiple offer situations were the norm, but Allie and co. were so prepped and ready. Allie knew exactly how to handle the high pressure offer situations and how to negotiate incredibly strategically to get the best deal without losing out to another offer. We are SO grateful!

- EMILY + JOEL, BUYERS

My husband and I recently worked with Allie Fornesi to buy our first home -- and the experience could not have been better. Allie was by our side every step of the way and we really felt like we had someone to trust during such a momentous time. She was extremely knowledgable, and was truly determined to help us find our dream home. I would recommend Allie and her team to absolutely anyone, and if we are ever looking to buy or sell again, she will be our first phone call!

- KARA + BRIAN, BUYERS

My partner and I had the most wonderful experience purchasing our first home with Allie Fornesi and Team Own Marin. Of all the realtors we researched in Marin and Mill Valley, Own Marin stood out from the rest. Allie's energy is contagious and you can tell she truly loves what she does. She has a unique perspective as a Marin native and a keen eye for design. Allie made sure to show us neighborhoods we weren't familiar with not only at our budget but also under our budget. With other realtors, it seemed like they were only showing houses in their portfolio but with Allie, we felt like she really had our best interests at heart and helped us make a smart investment for our first home. As first time home buyers, she is a great listener and guided us through all of our questions and concerns. She knew exactly what we were looking for and we wish we could have bought every home she showed us! Allie is definitely someone that we would enjoy a glass (or bottle) of wine with after work. We've made a great friend who has our back in Marin real estate. If you're looking for an amazing real estate agent, look no further! Allie and Team Own Marin are as good as it gets.

- MICHELLE + BEN, BUYERS

In reviewing the Own Marin Team, I have to say that there are not enough stars. Selling my father's house was a very emotional endeavor as it had been the family home for 60 years. I could not have engaged a better team. Meeting Allie Fornesi & Whitney Potter was wonderful from the start. They brought professionalism, skill and most importantly empathy to the sale. Allie immediately understood what needed to be done to prepare the house, turning it into the swan my parents always felt it was. Whitney's skill in how to bring it to market was polished and professional. At the time of sale, Barr knew exactly how to seamlessly carry out the negotiations to a successful conclusion. Simply put, there isn't a better team in Marin.

- IRENE, SELLER

We could not have asked for a better experience with Allie Fornesi who helped us sell our home in Mill Valley for more than we ever imagined! She has intricate knowledge of the Mill Valley submarkets which is crucial in developing the proper pricing strategy. Anyone looking to buy or sell a home in such an idiosyncratic market like Mill Valley would be well served to partner with Allie as their Mill Valley Realtor.

Allie worked with us to develop a hybrid off market/on market strategy as we decided to move about 9 months before we were ready to move. The off market strategy provided crucial feedback and color that we used to help us in pricing and marketing the home when we went on market shortly before our move out date. Despite our situation being more complex than a normal sale, everything went smooth and easy thanks to Allie’s expertise. We cannot recommend her enough to the next set of lucky sellers that work with her!

- JEFF + ELIZABETH, SELLERS

We first learned about Allie Fornesi and all her magical wonder when we met her at her listing in Mill Valley. We were so impressed with Allie and how beautifully she presented the home - the house, the staging, the appointment management, the information she provided about the current market were all of incredibly high quality. There was never any doubt in our mind who we wanted to work with - it had to be Allie Fornesi. We called Allie and her team on Monday, we saw our first house together on Wednesday and by Thursday the sellers had accepted our offer! I don't believe any of this would have been possible without her. She made our dreams come true... IN LESS THAN A WEEK. That first week was just the beginning of our journey together. Allie is absolutely who you want guiding you through the escrow process. She was patient and kind and kept us two steps ahead the entire time. She helped ensure we were educated and informed every step of the way. When we had questions about the inspection she organized - not one, but two different contractors to come out and meet with us until we were satisfied we understood everything we could about our new property. She is an incredibly diligent and detail oriented realtor and if buying houses was something we did every week, we'd pick Allie Fornesi every. single time. If you want to OWN MARIN, Allie Fornesi and her team are ones you need.

- AMANDA + MARK, BUYERS

We worked with Allie Fornesi and the team at Own Marin to sell our home in San Rafael. We knew it was going to be a stressful time, compounded by Covid and they fact that we were moving long distance at the same time.  Allie came in and gave us the confidence to hand over the keys and drive into the sunset. Within a few weeks, the house was prepped, staged, on the market and sold for $150k over asking! We are thrilled and highly recommend Allie and Own Marin - they clearly know their business and we could not be happier with the end result!

- KELLY + JOHN, SELLERS

I first had the pleasure of meeting Allie Fornesi of Team Own Marin at a neighborhood open house. I was IMMEDIATELY impressed with her. She was so easy to talk with, knowledgeable, and professional. When it came time to sell my home of 30 years, I knew I had to talk to Allie. After our meeting she sent me information so fast that it became clear, this is someone who takes immediate action when there is a job to be done. The bottom line is Allie sold my home under the most amazing and unpredictable circumstances imaginable! She sold it off-market for over asking price with an all cash offer, and set a new record for price per square foot in the neighborhood. Through virtual marketing, I received multiple offers from buyers who had never stepped foot inside my home while we were maintaining shelter in place orders to protect me as a seller from liability/risk and for everyone's health and safely amidst the Covid-19 pandemic. Working with Allie was seamless from start to finish, even during the crisis that was unfolding! Her goal was simple - to sell my home as quickly as possible for the best price possible. She suggested I make specific renovations to my home to increase its value and I signed up for the wonderful Compass Concierge interest free loan to be repaid out of escrow. Allie had impressive project management skills to oversee a huge number of projects keeping us perfectly on schedule. Anyone who has ever undertaken home renovations knows this does not happen by luck, but by diligence and attention to detail. Through it all, Allie was always sensitive to the emotion of letting go of a family home. She never stopped working and responded to any request from me very quickly. She did her homework and her responses were accurate. Using her excellent negotiating skills, she brought this sale to a very successful close. She is warm and caring and someone I am so grateful I had on my team. Allie Fornesi is a premier Mill Valley real estate agent and I count my lucky stars that I chose to work with her!

- BARBARA, SELLER

I cannot say enough good things about Own Marin and cannot thank Allie enough for everything she did for me and my family. I was motivated to choose Own Marin because their take on real estate was different from everyone else I met with. I wasn't just another house that was going to blend in with all of the other houses. I work in business and the language they used was similar to how we manage our marketing and how important it is to connect with the consumer on modern platforms. Plus, I charged Allie with a difficult task - get our house ready to go on the market within 3 weeks so we beat the Labor Day rush. We also had a complicated situation and I needed to take on as little responsibility as possible. Allie took care of absolutely everything. From the landscaper, to the handyman, to the stager, to all of the inspections, I didn't have to do anything. And at the end, my home couldn't have looked more beautiful. We sold after the first weekend on the market for almost 10% above asking. I am so grateful for Allie and the Own Marin team. I recommend Allie and Own Marin to everyone, and as soon as I am ready to buy my next home Allie will be the first person I call.

- STACEY, SELLER

A huge thank you to Julia Fitzpatrick and Allie Fornesi from Own Marin! We had previously listed our home with a different agent and were not seeing any results after almost 60 days on the market--unusual in the typically hot Larkspur area of Marin County. We decided to shift our strategy and engaged Julia and Allie to assist. They committed to bringing us an offer within 30 days, and they totally hit the mark! The deal was a win-win for us, as the sellers, and for the buyers. Besides being professional and knowledgable agents, they are a joy to work with. We had a great rapport, and they were exceptionally communicative throughout the entire process. My husband and I are happy to call them our new friends. We look forward to doing more business with them in the future! Kudos ladies!

- ANDREA + CURTIS, SELLERS

We worked with Allie Fornesi on our first home search and eventual purchase and we could not speak more highly of her work as a Mill Valley real estate agent. She was responsive, one step ahead of our questions and very informative. Our process started with an overview of the region so we could narrow in on the neighborhoods that fit our wishes. Allie is a local resident and has a ton of knowledge on the differences by neighborhoods as well as great connections for home projects. We ended up finding the perfect home in Mill Valley off-market and worked through the offer, contract and closing stages closely with Allie. She was able to get us into an amazing off-market property with no hiccups. You won't be disappointed!

- JACKIE + BRAD, BUYERS

We worked Allie Fornesi and the Own Marin team to find and buy our dream home in Marin. Best choice we ever made. As is, Marin is a highly competitive market, so it was very important for us to work with a team that was super plugged into this specific area. We always felt like we were in good hands with Allie. She really took the time to know what we were looking for in a home, and frequently would send us homes to consider, as well as was able to immediately provide information on homes we were interested in. We made three offers before we finally got a house, but it was due to our own financial restrictions. The offer process, however, was always incredibly smooth and efficient. They have every reputable inspector/contractor you could ever need on speed dial. When we finally found "the one," Allie got us into contract within three days; and not only that, but eventually negotiated $70k less than the asking price!! Still so shocked, as we were expecting to pay no less than any asking price, considering the locations we desired in Marin. We are so beyond happy with our home and thoroughly grateful and glad to have worked with Allie, who has also now become a cherished friend to our family. We will always recommend her and Own Marin to everyone we know. Just cannot say enough about how wonderful and professional they are! Absolutely top-notch on every level.

- JUVILYNN + TYSON, BUYERS

Allie Fornesi came as a recommendation from a friend and hiring her was one of the best decisions we made in the home buying process. Working with her was like working with a friend that's an expert as opposed to an expert trying to relate to us. She was quick and clear in communication. She made the nuisances of the home buying process easier to understand. She understood the level of quality we were looking for in a property and found us great on MLS and off market recommendations. She advocated hard for us in every offer we submitted, especially when we eventually made an offer that was below asking on our dream home. We hope to stay in this home for many years to come, but should we decide to go through this again, Allie is our go to!!

- SHAWN + NIC, BUYERS

Allie Fornesi and her team are fantastic! We could not have had an easier experience landing our new home in Kentfield. Coming from SF, we knew we wanted to be in southern Marin but were a bit clueless about which area would be best for us and our two kiddos. We literally met with Allie on a Sunday, saw some houses throughout the week, and were in contract with our home on Saturday. She knew what we wanted before we did. Our first experience purchasing a home was so much different. I didn't realize it could actually be a pleasant experience! We are so happy we found agents who really understand the Marin market, can answer all of our many questions and have been so lovely throughout the entire process.

- JACQUELINE + TIM, BUYERS

We worked with Allie Fornesi to purchase our very first home and, while I don't have anything to compare it to, I can say that we were truly blown away by the level of service we got from Allie and the Own Marin team. In fact, when I would share with friends my experience with my agent, they would tell me how lucky I was for getting so much support. We truly had very little idea of what we were doing, and Allie was there with us every step of the way. It felt like a bonus that she brought in her personal rolodex of design and construction professionals to help us with the upgrades we wanted to do as soon as we closed on the house. We know we have a real estate partner for life and will be telling all our friends about Allie and the Own Marin team!

- BECCA + TIM, BUYERS

After almost 20 years in our home in Corte Madera where we recently completed a top-to-bottom remodel, we were ready to move on last fall (2018). Thinking the market was a no-brainer, we first listed with a friend of a friend whom we did not properly vet, and who ended up doing a terrible job. When the listing expired with one unacceptable low-ball offer, we went to work to find the best Marin County Realtors, and zeroed in on Own Marin based on volume of sales and their reviews. We met with Barr Haney and Allie Fornesi and their proposal to us was thoughtful, creative, and timely. We listed with them, and took Allie's sometimes blunt advice on how best to present our home. Allie's marketing was well-written, the photography was gorgeous, and the staging was brilliant. Within two weeks of putting the home on MLS, Allie secured two offers which were both over our asking price and had excellent terms. Allie was a true professional: extremely responsive, creative, and a pleasure to work with. We highly recommend Allie Fornesi and the entire Own Marin team for any residential real estate transaction in Marin.

- JULIE + MARK, SELLER

We met Allie at an open house she was hosting and knew we wanted to work with her to find our house. Being first time home buyers the process seemed intimidating, but Allie broke it down and helped us step by step. She was great and a pleasure to work with! We could not have had an easier experience. Just an awesome resource who went above and beyond. 

- ALICIA + ZACK, BUYERS

The folks at Own Marin did a fantastic job from start to finish at handling the sale of our family home in Mill Valley recently.  Real estate transactions are more complicated than ever, so my wife and I were so glad to have such a skilled team handle the details.  Whitney, Barr, and Allie were a pleasure to work with. They let us know whenever we needed to do something of course, but mostly stayed behind the scenes and let us go on with our lives.  They made so many smart decisions, starting with exactly how to upgrade the house, then moving on to staging the house, and finally, dealing with the many inspections on the house. Thanks to them, we ultimately received an offer that was way, way beyond expectations. The entire process was incredibly smooth and free of surprises. Thanks Own Marin!

- STEPHEN K., SELLER


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